Direct To Consumer Advertising Dtc

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Regulatory Sciences

Influencers in Pharma: A Growing Compliance Frontier

As digital marketing evolves, prescription drug promotion is expanding into spaces traditionally dominated by consumer brands. Pharmaceutical companies are increasingly collaborating with...

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Regulatory Sciences

FDA Tightens the Reins on DTC Drug Ads: Big Picture Insights and Industry Implications

On Tuesday, September 9, 2025, the Department of Health and Human Services (HHS) and FDA both issued press releases and a fact sheet launching a crackdown on deceptive drug advertising. In the FDA's...

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Regulatory Sciences

FDA’s Crackdown on Drug Advertising: Key Lessons from 60 Compliance Letters in 2025

On September 25, 2025, FDA posted an additional 11 Untitled Letters from the cohort of letters issued on September 9, 2025, bringing the total number of compliance letters directed toward...

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Regulatory Sciences

FDA Launches Crackdown on Deceptive Drug Advertising

On September 9, 2025, the US Department of Health and Human Services (HHS) and FDA unveiled a sweeping effort to clamp down on misleading direct-to-consumer (DTC) pharmaceutical advertising. The...